Lance Hori, of Hori CPA, in Bountiful, UT discusses how word-of-mouth, web advertising and SEO only went so for his business growth. Lance decided he needed to do some face-to-face networking and his payroll guy from ADP told him about BNI. He joined the BNI Utah North GeneroCITY chapter and though he found a bit intimidating at first, he enjoyed the interaction in his group, the training that was offered through BNI, and getting that first referral was a big deal. Lance is now in his 3rd year in his chapter and 25% of his new business comes from referrals from his chapters.
14 11, 2018